What's The Fractional Executive all about?

As a group of experienced and passionate fractional executives, we’re here to bridge the gaps between the moment a viable business idea comes along, and a thriving operational company.


Advanced and experienced strategic input prevents errors, setbacks and wastage of critical funds and resources.


Knowing enough isn't actually enough. Strong charismatic leadership is needed to carry a team through to victory.


It's not just what you know, it's who knows you. Fractional executives have links to other decision-makers.


No silos or isolation. Fractional executives know how to integrate their portfolios together for team success.

What led us here?

What led us here was the overwhelming amount of data and first-hand experience from our founders, which revealed critical skills gaps within startups. In response to this massive need for strategic leadership and expertise, we launched The Fractional Executive. We now achieve our goals and help startups create sustainable employment opportunities by providing distinguished fractional executive services. Through one of our partner brands, TheUnconventionalCA, we have delivered greater success earlier on in the business journey through working alongside corporates and Enterprise Supplier Development programme managers.

The Execs behind The Frac Exec

When you appoint a leader from The Fractional Executive, you’re choosing to work with someone who has a proven track record in building their own profitable businesses and helping others do the same for more than 10 years. Our frac execs have each led hundreds of people in their respective roles and fields, perfectly positioned to help you overcome your challenges in the next few months and years.

Hiten Keshave CA(SA), MBA

Hiten helps founders prioritise tasks toward delivering tangible results and building sustainable business growth and profit. He's an innovator at heart and helps entrepreneurs integrate work and life together for a truly happy life. You'll work directly with Hiten if you need a Fractional CEO, CRO or CFO.

Vishnu Naidoo BA, LLB, MBA

Vishnu's laser-like focus on results, combined with his unique energy and charisma, make our team (and our clients' teams) a force to be reckoned with. Although you'll work with him through our CLO offering, he applies his knowledge and skills in a way that extends value across all areas of your business, including strategy, research and implementation.

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